9 Simple SEO Tips for Your WordPress Website

Ever wondered why, despite the fact that you have a WordPress website that has endless articles and images on it, it’s still not getting the attention that it deserves? Why is it so, that no matter how much of content you pump in, nothing seems to work for the popularity of your article? This is where the concept of SEO comes in.

What is SEO?

SEO stands for Search Engine Optimisation. This is the backbone of your success in the virtual world. When one says that the blog or the article is meeting the SEO standards, it means that the content is finding a place for itself in the top few results that the search engine pops up when you look for a particular topic.

While jazzing up a page with the perfect content and pictures would make you feel that they are more than enough to attract the right crowd on your page, you are wrong! You will have to delve into some technicalities before your WordPress website is absolutely ready to go online.

In this article, we are going to discuss 9 simple SEO tips that will take your WordPress website from average to the top most.

1. Quality content

You must use high quality content for your WordPress website. Whatever your topic, it should be expressed clearly in your content.

The keywords that you use to highlight the topic should be used often. The content that you write should be original, understandable and readable.

You must try and write about topics which you have an experience of or you believe in, because only then will you be able to come up with quality content.

2. Proper name for your images

If you think that just uploading an image is enough, then you are wrong! Along with the image that you upload, it’s also very important that you upload and save your images using the right keywords.

For instance, if you save your usual image as DSC01234.jpg, your image will never crop up in the search engine. Instead, if you save the image with the name Niagra-Falls-Water-Canada.jpg, this is going to act as a catalyst to your WordPress website, being more and more search engine-optimised. Hence, try using the keywords as much as possible in the images.

3. Highlight keywords

Highlight keywords that revolve around the theme of your article. You can do so by using H1-H6 to highlight your headings and sub headings. You can also highlight some sentences that use a lot of keywords of your theme. And of course you can use strong tags, as well.

However, make sure that you do not overdo the usage of keywords and highlighting, as that would only irritate your audience and they might never visit your site again.

4. Use social media for your benefit

Social media is all the rage. You can reach out to the world within seconds. There are many social platforms from where you can advertise your WordPress website to the right audience. You can also try and promote links of other websites. You never know, in goodwill someone else may promote your WordPress website too.

Nevertheless, don’t overpromote yourself, as this may feel as if you are pushing yourself on others and this would only cause others to ignore your posts and you surely don’t want that.

5. Use the breadcrumb feature

This is one of the best features that you can use on your WordPress website. The breadcrumb tool places your content in a hierarchical format.

You may have noticed that big company websites use the breadcrumb format. This makes the website easy to navigate and the user can easily go through the content without getting confused.

6. Emphasis on the link structure

WordPress websites has are designed to be a user’s paradise for creating SEO content, as long as you know how to use it to its maximum benefit.

For your website to be SEO-friendly, it’s important that your links be easily searchable. You can play around with your permalinks in the settings to make it easier for Google to rank up your WordPress website on priority.

7. Use sitemaps effectively

The effective technique to let Google speed up the search for your WordPress website is by using sitemaps. In layman’s term, by using sitemaps you can help Google zero onto your website with speed.

8. Refrain from using black hat techniques

To keep it short and simple, Google is too smart and will find out if you are using black hat techniques in your website and they will punish your for it. Hence, just avoid it.

9. Backlinks

You can link your website with other WordPress websites, which are probably more popular than yours. However, add backlinks only if the content on the other website is related to your WordPress website. Also do not add too many links, as that would give a poor reflection of your website.

We hope that these 9 simple SEO tips will help you gain popularity on the World Wide Web. While they are very simple points, it so often happens, that even one point missed can drop down your position on search engines drastically.

SOURCE: Acodez