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8 Facebook Contest Ideas

Looking for Facebook content ideas? Businesses can launch a quick and simple Facebook contest through their normal news feed post. For example, you can ask fans to enter the contest by:

  • liking the post

  • leaving a comment

  • posting a photo

Here are 8 simple but awesome contest ideas to run on your Facebook page.

1. Like to win

If your business is looking to run a quick Facebook contest to reward fans, the “Like to win” contest is definitely one of the easiest contests for fans to participate.

As the name suggests, fans only need to like a certain post to enter the contest and stand a chance of winning. Photos, status posts, links and videos can all be used to run this contest.

2. Comment to win

To take it up a notch, you can also create a simple “Comment to win” contest. There are a couple variations here:

  • Fans must simply “Leave a comment to win”

  • Fans must answer a question, like: “What do you like most about our products? Comment to win a free ____.”

3. Like & comment to win

Since you’re giving away free gifts, why not make the best of it? To make your page look even more popular, you can organise a “Like & comment to win” contest. Basically, fans can both like and comment on the post to double their chances of winning.

4. Caption contest

Caption contests are popular and tend to bring out the fun and creative side of people. You can either:

  • Pick the winners yourself

  • Say that comments with the most likes win

5. Fill-in-the-blank contest

This contest is super simple! You just write an incomplete sentence and ask your fans to complete it. You can use photos to attract attention and caption your photo with the incomplete sentence. Don’t forget to pick a theme that fits with your brand!

6. Photo contest

Photo contests are also a big hit and super fun to participate in. There are two ways to organise a photo contest:

  • Ask fans to submit a photo to you directly via Facebook message and you pick the winner based on your theme

  • Ask fans to post a photo on your page wall and either:
    (a) you pick the winner or
    (b) winners are picked by most likes from the community.

Do take note that photo contests usually result in slightly fewer entries as the barrier of entry is higher compared to the other contests above.

7. Q&A contest

Another awesome and easy contest is the Q&A contest. This can be done in numerous ways. For example, asking fans a simple question and getting them to submit the right answer. You then pick the winner at random. Another way is to ask a question and give fans multiple choices, i.e. A, B, C, etc.

8. Crowdsource contest

Perhaps the most useful and satisfying news feed contest is the crowdsourcing contest. This is a great way to get fans to participate, while also giving you some great ideas to help with a problem. This contest gets fans to play a role in helping you make your final decision. It could be as simple as:

  • Pick a new logo for your business

  • Decided a new name for a book, menu, etc.

  • Help decide a book cover

SOURCE: Post Planner

8 Facebook Contest Ideas

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