Free Places to Promote Your Website Online
Creating a website isn’t just about designing and setting it up. Like a tree in the forest that falls when no one’s around, does a website without visitors actually exist?
If you want your business website to be effective, active online promotion is a necessity. Promoting websites isn’t only a simple task, but you can even do so much without spending a cent!
Below are ways to promote your business website for free. It will take just a little of your time, but it can seriously increase your website’s traffic.
Business online directories
These directories help users search for businesses in a particular niche. They allow you to display a blurb about your company, contact information and add a link back to your website. Create an account, submit your website URL and fill in the information they ask for.
This is free advertising, so provide as complete a profile as each site will permit. In addition to displaying your business name and website, these free advertising sites can improve your search engine ranking.
Social media platforms
Essentially, social media platforms are free advertising sites, where you can build your brand and reach potential customers.
Social bookmarking sites
These are websites that allow readers to bookmark their favourite news articles, links and sites. They are an excellent way for increasing your website’s credibility with the search engines, obtaining quality backlinks and spreading information about your most recent blog posts.
Classified ads
These are small advertisements – often free of charge – placed in newspapers, magazines or online boards. By posting on dedicated classified ad platforms, you can generate backlinks to your business website and market your business to potential customers. Adding your company name and URL to these free advertising sites is a quick, simple and affordable way to gain exposure.
Press release sites
Do you have a new service or product that you would like to get some recognition for? If so, write a press release and submit through a PR service. These services, like directories, provide basic free press release submission services.
Podcasting
A podcast is an audio file that has been recorded in the format of a radio talk show. When you post podcasts on your own website, as well as other places, people can subscribe to and then download your podcasts and then listen to them at their convenience on their portable MP3 devices or their computers.
There is free software available for creating podcasts. Make sure that you include detailed description of your podcast. Also use keywords you want to rank for in the podcast’s title.
