4 Tips to Get More Clicks in Search Engines

When you’re looking to get the word out about your great new website, few things are more important than fine tuning your SEO.

Think back to when you were first creating your website. Remember how you spent the time to pick the best graphics, deciding on a perfect background and writing great text? Just like the puzzle pieces that were put in place to create your great website, several components must work together, in order to make your website an SEO powerhouse.

Ready to send your SEO strategy into the stratosphere? Read on to learn how you can take your website’s online presence to the next level and get more clicks.

1. Content is king

In the world of SEO, few things are more important than finding the right keywords for your content. The right keyword can make or break whether or not your audience finds your website.

Keywords are meant to help search engines like Google understand what your web page is all about. Mentioning your relevant keywords in the first couple of sentences of your website and in your H1 title headings should be enough to give both your website visitors and site crawlers, like Google, a good enough indication about what your page has to offer.

Oversaturating your content with too many choice words and phrases not only makes your page hard to read, but it may look like spam to search crawlers and ultimately lower your search engine ranking.

2. Strengthen your titles

Your page titles play an integral role in the overall strength of your page’s SEO. Unique H1 titles on each of your website’s pages not only make your website look more organised, but as we mention above, it’s a great way to file relevant content information for SEO purposes.

When writing your H1 titles, it’s best to place your headers within the body of your page and avoid placing them in the header or footer of your page, despite the often convenient show-on-all-pages option.

3. SEO is inside/out

The information linking to your website from search engines can be just as important as the SEO practices within your web pages.

Meta titles and descriptions that link to your website within search engine queries are one of the main draws for many website visitors and account for a high percentage of organic traffic to your website

4. Knock on Google’s door

Once you have a website that you want to show off online, it’s best practice to give the folks at Google a heads up and let them know that your website is open for business by submitting your URL to Google’s Webmaster index.

SOURCE: Wix