If you want to do business online, you need to learn how to write online. The phrase “content is king” sounds like a real cliche, but it is just as meaningful as it was when people first used it to describe the importance of quality online content.

Whether it’s for a personal blog, a business website or an online CV, high quality content is a key factor in creating engagement with your website visitors, in sustaining a recurring user-base and in getting visitors to perform tasks – purchasing, sharing, commenting, contributing or any other action that you need.

So what are the steps to writing online content like a pro?