The colour yellow is most commonly associated with the sun. It’s bright, striking and sometimes overpowering rays is a symbol of our earth’s humble beginning.

Yellow is often represented as the colour of sunshine, sunflowers and all things related to the sun. It’s a colour associated with joy, happiness, intellect and boundless energy.

The colour yellow gives one a warm and cosy effect. It also arouses cheerfulness, stimulates mental activity and generates muscle energy. Yellow is also often associated with food. Pure yellow is very bright and often attracts one’s attention. This is probably one of the reasons why taxi cabs are often painted bright yellow. However, when overused, yellow can create a disturbing effect.