When you start your business, getting your website launched is likely a lofty goal. With limited resources initially and an uncontainable urge to get going, you probably wanted to get something “workable” in place. You may have known from the beginning that it wouldn’t be the most comprehensive or carefully designed website, but you wanted it to go live and serve its functions.

There’s nothing wrong with that. But now that a little time has passed, it might be time to re-evaluate how your current website is serving or hindering your customers.