With so much dishonesty and mistrust happening in the online business market, buyers are desperately looking for service providers they can trust. Establishing yourself as an authority on your field – the ‘go to person’ in all professional matters – helps people decide they want to do business with you.

But how do you become that ‘established expert’ potential clients are immediately drawn to? It doesn’t happen overnight, but if you stick to these following steps, you may be able to position yourself as an authority in a course of a year.