After your logo and USP has been established or reinvented, it’s time to move on to your first marketing piece – your business card.

Most business cards don’t accurately represent what someone’s business is all about. And if there is a problem with the business card, then the rest of the marketing is likely to be a disaster too.

Your business card may be the first visual connection a prospect has to your business. Your card will either promote or deflate your professional image. As an expert, you can’t afford to get this wrong. People will be judging you at first glance and the image of your business card will quickly showcase the level of success you have in your business.