When working for a client, the first priority should be communicating the client’s message. When you put the message first, and then put it in an award-winning package, that’s when
Read MoreDesign is more than inspiration or a great idea. It’s about understanding the fundamentals of the subject. Creative Market’s beautiful infographic summarises the 10 basic elements of design. READ MORE
Read MoreA good design school will absolutely get you on the right track to becoming a talented, qualified professional. However, it’s simply not in the cards for everyone. Fortunately, you can
Read MoreBoring. Tired. Uninspired. You wouldn’t use any of these words to describe your work, would you? Take a moment to ask yourself what you do want your logo to say?
Read MoreYou’ve designed a logo and your client has approved the design. Excellent! Now you save and send the file and you’re done? Not quite. If you want to do a
Read MoreOne of the biggest challenges of a new branding project is ensuring your design is consistent across all platforms. The worst mistake you can make is to create a brand
Read MoreWe can all agree that we are tired of visiting stores or offices and seeing rows of awfully designed brochures. Nothing turns customers away more than a brochure that is
Read MoreDo you have a favourite number? Maybe one that you feel is lucky? If you do, you’re not alone. What is it about numbers that triggers these feelings? Well, as
Read MoreBleed is a part of the printers vocabulary – a word that digital designers are familiar with, but often never have to confront face-to-face the same way a press operator
Read MoreWe’ve all received brochures from various businesses and most of the time they all have one thing in common — they’re boring. Canvas suggests 25 ways to step up your brochure design game
Read MoreTypography is the art of arranging type to make the writing language more appealing to learning and recognition. This involves different techniques like selecting typefaces, point size, line length, line
Read MoreOver the years, studies have attempted to assign emotional qualifiers to various colours. Red, they have found, is most often associated with boldness, courage, passion, energy and urgency. As not
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