10 Good Reasons for Turning Down Work
Freelancing offers flexibility, independence and the chance to work on a variety of projects. However, not all opportunities are worth pursuing. Knowing when to turn down freelance work is a
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The Meaning of Logo Shapes
The shape of your logo says a lot about your business. It can tell customers if you are friendly or serious, scientific or artistic, traditional or cutting edge. Just like
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A Beginner’s Guide to Giclée Printing
Giclée printing, pronounced “zhee-clay”, is a sophisticated method of creating fine art prints using inkjet printers. The term “giclée” is derived from the French word “gicler”, meaning “to squirt or
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The Power of Print Media
Traditional print media might seem like a relic of the past, however, the power of print continues to play a crucial role in modern marketing, offering unique advantages that digital
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10 Random Acts of Kindness Your Customers Will Love
An effective way to build and maintain customer loyalty is through random acts of kindness. These small, thoughtful gestures can significantly impact how customers perceive your brand, nurturing a sense
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6 Blogging Tips for Beginners
Blogging offers a versatile platform to express yourself and connect with a global audience. Starting a blog can be both an exciting and daunting endeavour. As with any new venture,
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The 6 Key Principles of Logo Design
The goal of a logo is to perfectly represent your brand to an audience, while also differentiating you from others out there. When someone looks at your logo they should
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10 Ways to Use ChatGPT to Grow Your Freelance Business
In today’s competitive freelance landscape, leveraging the power of artificial intelligence (AI) tools like ChatGPT is crucial for staying ahead of the curve. Every freelancer should embrace AI and find
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How to Construct an ATS-Friendly Resume
An ATS resume is a resume designed to be easily parsed and understood by an Applicant Tracking System (ATS). An ATS is a software application used by employers to manage
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3 Strategies for Reducing the Carbon Footprint of Your Website
Did you know that on average, a web page produces 4.61 grams of CO2 for every page view? For whole websites, that amounts to hundreds of KG of CO2 annually.
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What Is the Difference Between a Blog and a Website?
People often ask, “What is a blog and how is it different from a website?” If you are thinking about starting a blog or a website, then understanding these terms
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Advice For Starting a Business
Starting a business is a thrilling venture, filled with potential and possibility. However, it’s also a journey fraught with challenges and uncertainties. If you’re considering launching your own business, it’s
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