Getting social media wrong can impact negatively on your brand. Here are the top 10 ways to make your social media strategy work for small business.
Top 10 Social Media Marketing Tips for Small Businesses
Finding the Balance Between Social Media and Print Marketing
You may consider downsizing either your print or social media marketing to focus on the other. Here’s how to balance both for a comprehensive marketing strategy.
Brochure Copy Versus Website Copy: Same but Different
While recycling brochure copy into website copy seems to be an attractive option, unfortunately it’s not that simple for two very important reasons.
Marketing on a Shoestring Budget?
Even if money is tight, you can still make marketing work for your new small business. Here are a few tips to keep in mind when marketing on a shoestring budget.
8 Ways to Maximise Your YouTube Marketing Results
Are you on YouTube? Are you getting the results you hoped for? In this post, we share 8 actionable tips to enhance your YouTube marketing.
How to Find Your Target Audience Online
Your target audience is the first place you go to spread awareness about your business. Ask these 7 questions in order to locate and target your audience.
Tips for Hosting Successful Giveaways and Competitions
Giveaways and competitions are a great way to get more traffic in the door of your website. They are also a great way to get more social media followers.
How to Define “Brand”
Defining the generic word “brand” is very difficult. Defining your own brand can be even more daunting. However, your brand is everything you do.
How to Write With Your Brand’s Voice
Writing using your brand’s voice needs to be done correctly from the very start. Otherwise, it’s impossible to know if your brand is effective.
Top 10 Mistakes We Make with Our Email
We could all improve our email skills, from managing our inboxes to sending more elegant email messages. Here are 10 of the top mistakes we make with our email.