Defining the generic word “brand” is very difficult. Defining your own brand can be even more daunting. However, your brand is everything you do.
How to Define “Brand”
How to Write With Your Brand’s Voice
Writing using your brand’s voice needs to be done correctly from the very start. Otherwise, it’s impossible to know if your brand is effective.
Top 10 Mistakes We Make with Our Email
We could all improve our email skills, from managing our inboxes to sending more elegant email messages. Here are 10 of the top mistakes we make with our email.
10 Visual Marketing Ideas for Maximum Facebook Impact
When posting visuals, you’re delivering content that can be consumed quickly. Here are 10 proven visual marketing suggestions you can put to use right away.
6 Steps to Winning Clients With Cold Emails
If your email even remotely looks like spam, expect it to remain unread. Here are my 6 steps to writing cold emails that make an incredible first impression.
9 Mistakes That Make People Ignore Your Emails
Experts agree that email mistakes and gaffes still plague the workplace. But you can improve your email game by following these steps.
How to Build a Solid Social Media Marketing Plan in 8 Steps
Planning is very important to make the most out of social media. Here are 8 steps to building a solid social media marketing plan for your business.
10 Awesome Newsletter Design Hacks for Emails That Convert
Time to start working on a newsletter design that converts. Take into account these 10 design hacks to increase your chances of converting that email recipient.
E-Mail vs Social Media Marketing
In today’s demanding world, it’s imperative to build a two way connection between you and your customers. Two options are e-mail and social media marketing.
The Role of Colour in Branding
For some brands, their logo and marketing colours are just as iconic as the logo itself. Here are 3 ways colour plays a role in today’s brand environment.