Small Business | Rimidesigns

The Do’s and Don’ts of Branding a Small Business

When done right, branding can supercharge your business and push you ahead of your competitors. Here are the do’s and don’ts of branding your small business.

Branding Basics – Create a Great Logo and Tagline

Wonder why a competitor’s business gets more attention than yours? Creating a great logo and distinctive tagline are critical in creating the perfect brand.

When Is It Time to Rebrand?

Rebranding is simply when a company redoes or improves any of its branding elements: logo, colour palette, typography, etc. So how do you know when it’s time to rebrand?

7 Ways to a Better Brand Name

A good brand name should capture everything you want to say, while hooking in the people you want to reach. Here are 7 ways to come up with better brand names.

Do You Have What It Takes to Be a Successful Small Business Owner?

What are the qualities that distinguish successful small business owners from other people? Let’s track the anatomy of great and successful business owners.

The Difference Between “Money Work” and “Busy Work”

Regardless of your business model, you need to dedicate specific blocks of time to focus on money-generating activities and ignore other distractions.

Why Small Businesses Need Customer Loyalty Programs

Business owners should keep in mind that customer loyalty programs aren’t just for big businesses. A well-designed loyalty program can help any size business scale.

5 Solid Business Copywriting Tips for Non-writers

Here are 5 simple but proven tips that will give even the most word-challenged entrepreneur’s marketing copy a fighting chance in an oversaturated market.

7 Things You Should Never Do on a Small Business Blog

Whether you’re new or old to blogging, it’s easy to fall into these common blogging bloopers. Here are 7 things you should never do on a small business blog.