Trust is not built instantly. When a person lands on your website for the first time, you have a split second to convince them that you are a trusted source.
How to Build Instant Trust on Your Website
How to Create a Simple Brand Style Guide
When it comes to branding, consistency is key. The easiest way to keep things visually consistent, especially as your business grows, is through a brand style guide.
5 Steps to Spring Cleaning Your Small Business
Over the years, your small business can become cluttered. It’s never a bad idea to spring clean your business and make your work life organised and productive.
12 Blunt Truths of Running Your Own Design Business
So you’ve decided to embark on a freelance design career. Here are 12 blunt truths you need to know to stay productive, profitable and sane.
5 Email Marketing Tips for Small Businesses
When done right, an email campaign can produce amazing results. Here are 5 email marketing tips for small businesses to help you become an email marketing pro.
Choosing the Perfect Colours for Your Brand
The right colour combination can highlight the strengths of your business and draw customers to you, while the wrong combination can have the reverse effect.
Making Sure Your Business Is Found on Google
Your website’s ranking on Google can have a huge impact on the amount of traffic you get. So to make sure your website is found on Google follow these tips.
How to Establish Yourself as an Expert in Your Field
Stick to these steps and you will become that ‘established expert’ in your field which potential clients are immediately drawn to.
Branding: What Is It and Why You Need It
A brand is the set of perceptions people have about your company. Branding is an emotional expression of your value that your audience creates.
The Importance of a Business Card
In a business networking, there’s no more important marketing material than a business card. This is your chance to stick in someone’s mind after you have left.