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How to Create the Perfect Instagram Post
In this post, you will find out the winning formula for writing captions that convert. Also, learn how to optimise each of your Instagram posts for maximum exposure and get more eyes on them.
For Instagram captions that convert, just follow this simple formula.
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Headline
Something interesting that will peak your audience’s curiosity. Think along the lines of a headline for a magazine or newspaper. Instagram only shows the first 1-2 lines of the caption, so make it count. -
Setup
Tell your followers why they should care. Why should they keep reading your post? -
Share
What you really want to say to your followers. For example, a story or how-to tips. This is the value of your caption, so feel free to use as much space as you need to say what you want to share. -
Bridge
Remind your followers why they should care. Use sentences starting with “That’s why…”, “I share this with you so that…” or “What this means for you is…” -
Call-to-action
Include only one action that you want your followers to take from your post. Whether that’s to comment below, save the post, share it to their stories or send you a DM. Choose the call-to-action that makes the most sense for that post. -
Hashtags
Include up to 30 hashtags, either below the caption or in your very first comment.
Once your caption is complete and your hashtags are added, go ahead and add a location to your post and then hit share to publish your post. Your next step is to share it to your story for even more visibility.
Monitor your post and answer any comments you get, especially within the first minute. Keep monitoring your post and continue to answer any comments you get within the first hour.
And that my friends is how you create the perfect post for Instagram.
SOURCE: Later
How to Create the Perfect Instagram Post
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