Search Engine Optimisation Tips for Your Website

These three words should pretty much define your efforts to build your website. Usually search engine optimisation is reduced to the acronym “SEO”. Basically, this is the art of making your website as friendly to search engines as you possibly can. The reason for doing this is, to make sure that search engines, in particular Google, have no problem finding your website and presenting it as the top site in any given search.

There are many different considerations to have when implementing SEO in your website. The first thing to remember, is not to worry. Many of the considerations you need to make for SEO are simple and many of the ones that aren’t have already been done for you by your free website builder.

To effectively build your website, you should remember from the beginning these 3 SEO tips, as they will ensure your website goes on to become a massive success.

1. Choose your domain name wisely

If you’re writing about a specific subject, make sure your keywords are included in the domain name of your website. This makes it a great deal easier for Google to pick up on it, when searching through the web for answers to people’s internet searches.

2. Links to your website

If you link between the pages of your website and constantly link from one article in your website to another, Google will find it a great deal easier to get a hold of your website. In their rankings, they will rate your website higher than others, each link from one page to another makes your website stand out like a beacon.

Similarly, if other websites are linking to your own, then your website will stand out like an even brighter beacon. So make sure there are other people out there linking to your website. The bigger the website that’s linking to you, the more of an impression that will make on Google and the more traffic you’ll find arriving at your website.

3. Content is king

Ultimately, Google’s task is to connect people with as close to what it is that they are looking for as possible. This means that the content on your website contributes massively towards your SEO.

If your content is of a high calibre, then your website will be treated as such and gain a higher ranking. But if your website is filled with junk, then Google is unlikely to recommend it to anyone.

Also bear in mind that Google is interested in websites with content that is consistently updated. The more you update your website, the more likely it is to be considered a high quality website.

Follow these search engine optimisation (SEO) guidelines and the chances are that your website will see a consistently higher amount of traffic.

SOURCE: Top10.com