AI can generate logos in seconds, so it’s easy to think a graphic and a logo are the same. But there’s a big difference between the two. So what’s the difference?
Don’t Confuse Graphics with Logos

AI can generate logos in seconds, so it’s easy to think a graphic and a logo are the same. But there’s a big difference between the two. So what’s the difference?
Brand visibility is crucial. The “Marketing Rule of 7” suggests that potential customers need to see a brand’s message at least 7 times before taking action.
Hiring a professional graphic designer ensures that your logo is a powerful tool for communicating your brand’s story and standing out in a competitive market.
Standing out in a crowded market is essential for your small business to thrive. Invest in a graphic designer and watch your business rise above the competition.
Your colour palette is a crucial part of your brand identity, so take the time to choose colours that truly represent who you are and what you stand for.
Take your small business to the next level by harnessing the power of graphic design to boost your sales and leave a lasting impression on your customers.
So how does a small business make the leap to becoming a brand? Here are the 5 key steps you can take to make your small business brand-worthy.
A lot of creatives overlook the need for a brand style guide, something that gives a clear set of rules for how the marketing materials should look.
How can you ensure that your brand stands out? Here are a 5 ways to develop brand recognition and to dramatically increase your odds of success.
The right colour combination can highlight the strengths of your business and draw customers to you, while the wrong combination can have the reverse effect.