Tips for Hosting Successful Giveaways and Competitions

It is no secret that everyone loves to win things. Just look at the lottery! Even though the chance of winning is minimal, people still spend a lot of money on tickets, hoping they get the winning ticket.

Hosting a good giveaway can boost your visibility, as well as your brand awareness, among your customers. Giveaways and competitions are a great way to get more traffic in the door of your website so to say. They’re also a great way to get social media followers.

Reward your fans through a giveaway or a competition

Since you will most likely want to promote your business, you can gift off one of your products or services. Clients are pulled in to giveaways when they are as easy to enter and what sort of prize is on offer. In other words, don’t force people to answer a 40 minute survey just to enter the giveaway.

Keep in mind to promote the giveaway as much as possible or else you will end up presenting a prize without getting anything out of it.

How long should your giveaway run?

Obviously, its a well known fact that each giveaway is distinctive. For a normal  giveaway, we’d propose running your giveaway for around 2 weeks. This will permit your giveaway to pick up footing in online networking without going on for so long that individuals disregard your giveaway.

Odds are you will see most entries during the beginning phase and after that a stoppage around the halftime marker. Then after that, a crazy number of entries towards the end of the giveaway.

Follow through with the winner

Don’t ever host a giveaway without actually giving something away. It is bad for business and people will feel ripped off.

Once you have a winner, announce it on your website and social media accounts and make sure to get in touch with the winner, as soon as possible. Respond to their emails quickly, get the package out immediately and let them know that the item has been shipped.

SOURCE: Ecommerce Platforms